About Us

Josh Matthews Foliage Friend

Josh “Tomato” Matthews – Houseplant Expert

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John Palacio – Chief Marketing Officer

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Daniel Elrod – Founder

Houseplants are incredible. They offer us the opportunity to bring a slice of the outdoors into our homes. They are versatile, easy to care for, and the perfect statement piece, drawing a design together like the cherry on top of a sundae. I developed and launched Foliage Friend in August 2022 to pay homage to the beautiful houseplant. The guides found on our website will cover a wide variety of plants, in detail. Each article is thoughtfully crafted to present our readers with the knowledge and information they will need to care for their lovely plant friend.

With articles covering extensive how-to-care guides, introductions to plant species, exploring the differences and similarities between species, and special pieces covering everything there is to know about a particular plant, Foliage Friend will be, undoubtedly, an all-inclusive resource and an indispensable guide.

My name is Daniel Elrod, and I head the Foliage Friend team. I am a fellow lover of houseplants and a definite plantsman. From the young age of 17, I found myself naturally drawn to caring for plants in my home. I love how much joy they bring to any room in the home. I have always been amazed at how a few pots of flowing leaves can turn a drab and sterile office into an inviting place where people love to work.

It is with this love and deep interest that I founded Foliage Friend. My knowledge and expertise are rooted deeply, and I am thrilled to share much of it through the pages of this blog. The good news is that we are absolute fanatics about everything green, and that type of love is not going to limit us to only covering the plants one may find in the interior of a home.

Visitors to our website will discover that our tips and tricks step outside of the home as well. Our experts will introduce guides exploring everything from houseplants to trees to gardening, with the intention to dutifully inform visitors of Foliage Friend about a multitude of plants and vegetation that one may find on their gardening or landscaping journey. With our articles and guides, everyone, regardless of knowledge and experience, will find that they are able to plant and grow a thriving and inviting houseplant collection, one that incites others to follow suit, inspiring them to plant and grow their own potted greenery. Together, we can expand the houseplant community further than it has ever reached before.

Foliage Friend will be a one-stop shop for everything houseplant and green. If it has roots and a leaf, we’ll chat about it. Our goals are lofty, with hopes and dreams to be the largest online plant resource available. In the coming months, visitors to Foliage Friend will be able to explore more plant varieties than ever before. Our blog started with one of our team’s original favorites, the Monstera, a common houseplant, and a beautiful, leafy green stunner. With over 48 different species of Monstera, it will be a lot of ground to cover, but we are making sincere plans to do it! We could not be more excited to provide this resource to the greenery community.

With a passion for the natural wonders of the world and a sincere hope that our team can bring joy into the lives of those who visit our website, we welcome you to Foliage Friend! As always, if you have any questions, comments, or if you just want to share your greenery experience with our team, you may reach out to us via our Contact Us page, or find us on one of our social media platforms. If you have any requests on which plant species we cover next, we would love to hear from you!

Drop us a line and we will start digging up information.

Happy planting, my friend!